The SBID regularly holds special events and training sessions for stakeholders and the community to participate. Scroll below to see a sample of past events:

Holiday Tree Lighting Ceremony

The 2017 Superior -Douglas County Annual Tree Lighting Ceremony was held in Center City Park (Corner of Belknap and Tower) on November 15th from 5:30-7:00 pm.

Families enjoyed a visit from Santa, holiday carols and sing-a-longs, plus cookies, hot dogs, hot chocolate and orange drink.

Northwest Wisconsin Community Services Agency was on-site collecting donations of non-perishable food items.

TREE LIGHTING – 6:00 P.M.   The lighting of the community Christmas Tree was done by Mayor Jim Paine & Santa Claus!


Superior/Douglas County Chamber Ambassadors and Chamber Foundation plus all the volunteers who help make the Holiday Tree Lighting Ceremony possible!


The Superior Business Improvement District • The Superior Douglas County Chamber of Commerce • City of Superior • Douglas County • Blaine Business Center


Alt-Lead “Belknap Improvement” Leadership Training Opportunity

When: Thursday, June 29
Free lunch and networking begin at noon
Training program: 1-4 p.m.

Where: Vintage Italian Pizza

Cost: Free to SBID Stakeholders!

The Superior Business Improvement District has partnered with Alt-Lead to offer a specialized “Belknap Improvement” sample session of their training program tailored to the particular needs of SBID members.

This session will help you to:

  • use the abilities of everyone on your team to identify your goals
  • engage others for both your own success and theirs
  • lead with your own unique qualities and experience
  • strengthen a culture of respect, support, optimism, possibilities and win-win outcomes
  • take your business and your District associates to the places you want to go

While getting a taste of Alt-Lead’s full training, you will practice some specific tools that you can use right away at work, in your business district, and even at home.

You’ve heard that the definition of insanity is trying the same thing over and over and expecting different results. Come get a taste of a different way that can lead to greater results.

Click here to register; participation is limited to 16 attendees.

For questions or more information, contact Marty with Alt-Lead at (218) 464-7201 or